Thats right tomorrow morning at 9 a.m. I will be heading down to the putter studio of the legendary Bob Bettinardi. It’s funny how much boys like their toys because I feel like a kid during the days before Christmas. Last night dreams of putters danced through my head and every minute seems like an eternity.
For those you may be unfamiliar with the name Bettinardi I offer my sincerest apologies because the beauty of his creations rivals if not exceeds that of the other great craftsmen. In fact here is a bit of trivia… Did you know that between 1993 and 1998 everything that came out with Scotty Cameron’s name was actually made in Bettinardi’s shop?
So back to the important topic though… the trip to Studio B. I’m lucky enough to visit this flagstick-wonderland because the studio is actually located outside of Chicago. Once there it basically works like this (or so I’m told)
- You select from the assortment, which is always changing, the putter head that best suits your eye and stroke.
- You are then measured for length and the putter is assembled with your choice of shaft and grip.
- You are then fit for lie and loft on a 60-ft indoor green equipped with a four-camera laser vision system.
- You walk out of Studio B with one of the finest crafted putting instruments, specifically tailored for you, that anyone has ever seen!


Jay - Sounds like an awesome experience. I picked up the new Bettinardi BC1 just a couple of weeks ago. I love it, but a custom fitting, that’s a whole other level.
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